Merlot.aero has signed a contract with Afghanistan’s Kam Air, kick starting its approach to the Middle Eastern market, in a win that CEO and President Mark McCaughan rates as a good stepping stone for the company into one of the world’s fastest growing regions.
The New Zealand-based company will open an office in the UAE shortly.
Kam Air will be the first to use the European Data Centre for long term cloud deployment to forecast, organise, plan, predict measure and report on activity to optimise daily aircraft and crew utilisation.
The win comes on the back of industry reports of a profitable six months for low cost carriers in the region, despite regional unrest and political uncertainty.
The Middle East’s point-to-point market is seeing significant rise in passenger demand and the Arab Air Carriers Organization reports international traffic within the Arab world has improved to double-digit growth in the first half of 2013.
Mark McCaughan explains that merlot.aero’s SaaS, in leveraging cloud technology to deliver software, data access and storage remotely rather than via local servers, provides secure, fast and affordable access to proven decision support tools without large capital outlay.
“With merlot.aero, airline personnel have instant, real-time visibility to critical data and can update and manage operational information anywhere, anytime via a secure connection.”